Advertising content for LED totems
LED totems are the most-seen screens in a shopping centre and the hardest to fill: they are very tall, often have several faces and unusual resolutions. Mall Creative AI renders every piece to their exact size, so the image wraps the totem from top to bottom.

What you can show on your totem
- Seasonal campaigns: Christmas, Valentine’s Day, Halloween or summer, fitted to the ultra-tall format.
- Store promotions: One piece per brand with its logo and its offer.
- Events and activities: Workshops, concerts and activities with date and place.
- Centre messages: Opening hours, services and notices in your brand’s look.
At the exact resolution of each face
You enter your totem’s dimensions and the app renders the piece pixel by pixel, with no stretching or black bars. If your totem has side faces, they come out assembled and aligned with the front.
3D preview
Before publishing you see the piece on a 3D totem, to check how it reads from each side of the mall.
Image and video
You can animate the image campaign you have created or create a video campaign directly, ready for the totem’s player.
How it’s made with Mall Creative AI
- Pick the campaign: Christmas, Black Friday, Valentine’s, back to school… or your own campaign from scratch.
- Give it your style: Ultra realistic, 3D, cinematic, cartoon or graphic design. With your colours, your typeface and your copy.
- Choose a proposal: The AI creates four different versions of your content. Pick the one that works best or regenerate only the one you want, keeping the rest.
- Image or video, in 4K: Download it ready to publish, or bring it to life: the video comes out matched, pixel for pixel, to every screen.
Frequently asked questions
Which totem sizes are supported?
Any. Totems often have very tall, unusual resolutions; the app renders each piece at the exact resolution of your display, including multi-sided totems.
What if my totem has several faces?
The app assembles the front and side faces so the image continues around the totem without breaks. If your totem has a single face, the piece is made just for it.
Can I reuse the totem piece on other screens?
Yes. From the same proposal you create 16:9, 9:16 or any other format used in your centre.
Create this campaign with your brand
Book a demo and we’ll show you the app with a campaign for your centre.